Fashion Meets Function: BEDGEAR Expands Product Offering with Introduction of BEDGEAR Home Line
BEDGEAR®, renowned in the sleep industry for pushing boundaries to offer innovative solutions for people who aspire to Wake Ready®, is proud to officially announce an expansion to its product line with the launch of BEDGEAR Home, an all-new collection that blends cutting-edge Performance® fabrics with fashion-forward aesthetics.
BEDGEAR Announces The Launch Of BEDGEAR Home, An All-New Collection That Blends Cutting-Edge Performance® Fabrics With Fashion-Forward Aesthetics
With the launch of BEDGEAR Home, BEDGEAR, which prides itself on providing active individuals with innovative products to optimize sleep, has expanded its offering to include products for the top of the mattress as well as for the rest of the home, all built with the same moisture-wicking and instant-cooling technologies that consumers have come to expect from the brand.
"At BEDGEAR, we believe that performance-driven comfort shouldn't be limited to just your mattress—it should extend to every aspect of your home," BEDGEAR Founder/CEO Eugene Alletto said. "After years of perfecting what consumers sleep on, we're now enhancing what they sleep under—because top layers should work just as hard to keep you cool and comfortable as the ones beneath. With BEDGEAR Home, we've brought our innovative, breathable, cooling, and moisture-wicking fabrics to stylish and functional home essentials. This collection is designed for those who prioritize both comfort and aesthetics, ensuring that individuals Wake Ready® every day, whether sleeping, relaxing, or recharging."
Including a Performance® Duvet & Sham Set, a Sherpa Performance® Throw, and a Cooling Performance® Throw, the BEDGEAR Home Line combines fashion with function. Aesthetic in nature and visibly appealing for those looking to improve the décor of their sleep system and home, the products in this line also appeal to active and sporty individuals looking to optimize sleep and control comfort.
The Performance® Duvet & Sham Sets, which are available in two sizes – Queen, which is priced at $399.99 and King, which is priced at $429.99 – six colors – Blush, White, Grey, Cream, Stonewash Blue, and Taupe – and three patterns – Arrowhead, Racetrack, and Solid - combine modern, minimalist style with enhanced breathability and moisture-wicking fabric to transform a mattress into a space that's as refreshing as it is refined.
Designed to pull sweat and moisture away from the body and keep users cool, dry, and comfortable each night, the Performance® Duvet & Sham Set is also expertly crafted with naturally breathable materials that promote continuous air circulation, keeping sleep spaces cool and comfortable without sacrificing style.
The Performance® Duvet & Sham Set also features BEDGEAR's innovative PowerSnap™ technology and includes eight PowerSnaps™ that attach seamlessly to any duvet insert, effortlessly securing a comforter to prevent shifting and bunching throughout the night. This set can also be paired with BEDGEAR's Performance® Comforter for a smooth fit that maximizes comfort.
The Sherpa Performance® Throw, meanwhile, offers a carefully crafted blend of warmth and breathability and is designed for enhanced airflow. Available in two colors – Beige and Charcoal – and priced at $129.99, this throw reduces overheating, while keeping users perfectly cozy in all seasons, making it an effective everyday essential. Featuring a dual-sided design, it includes plush Sherpa softness on one side and a smooth feel on the other, providing the perfect pairing of textures to match every mood and style.
Finally, the Cooling Performance® Throw, which is priced at $149.99, is crafted with advanced cooling fibers that provide a cool-to-the-touch sensation, while absorbing and dissipating heat to offer a refreshing touch both in style and comfort. Designed with breathable fabrics and a quilted stitch pattern to further enhance airflow, this throw prevents heat buildup and keeps user feeling fresh.
"While most top of mattress materials and materials designed for the broader home are designed only with décor in mind, BEDGEAR has once again revolutionized the way the industry crafts products," Alletto added. "With this product line, consumers can enhance both the look and feel of their sleep environment while benefiting from BEDGEAR's patented technologies. Designed to optimize sleep and support recovery, these innovations ensure users wake up refreshed and ready to take on the day."
Available for purchase now, visit BEDGEAR.com to further explore BEDGEAR Home and the new product offerings it entails.
About BEDGEAR:
Since 2009, BEDGEAR® has been redefining the sleep industry, pushing the limits to deliver groundbreaking sleep solutions for those who aim to Wake Ready®. As The Performance® Sleep Brand, BEDGEAR caters to active lifestyles with high-tech innovations that are moisture-wicking, instant-cooling, and maximize airflow, helping one's body naturally regulate its temperature. Embracing the philosophy that One Size Does Not Fit All™, BEDGEAR designs bedding products tailored to unique body type, sleep position, and temperature preference. Through personalized, sustainable, and high-tech innovations, BEDGEAR is changing the way people rest and recover.
Engineered and assembled in the USA, BEDGEAR ensures that co-sleepers can cuddle without compromise with a range of modular mattress options. Product lineup includes pillows, sheets, mattress protectors, blankets, pet beds, and items for travel, kids, and babies, often featuring removable, washable covers for a clean sleep environment. With over 280 worldwide patents and trademarks, BEDGEAR is available in more than 4,000 retail stores globally. Wake Ready®!
SOURCE BEDGEAR